Wednesday, December 11, 2013

What is in the Packaging


I received a courier from  a reputed bank. The item was a plastic material, (no no not any card). I opened the package and was pretty impressed at the first sight.

The packaging was almost equivalent to the actual item's worth, or may be even better than the plastic.

Yes nowadays "Mind-Share" costs a  lot.

It is so funny that the same banks, send emails reading "print if only required...........  to save environment" and compromise on environmental policies when it comes to packaging their products and accessories. Were trees not  cut down to produce such a package, I really wonder.

Any customer would take it and use it even if it had been packed in an ordinary material. Safety during the courier can be taken care in a much cost effective way.

But you know this is the game of Mind Share.

"The MIND SHARE" for the brand is the most important.

Yes they had my mind share, for sure and I am sharing the same idea with you.

But how far should one go to have the Mind Share?

Is the Packaging really important?

Thol

Sunday, December 8, 2013

Money Moon



Countries have begun the competition for their place in the space. The world war in the future can be fought for a place not in the world but for a place in the moon or for the moon itself.


USA wants other nations not to disturb its landing site on the moon and wants it to be declared as a national park. They have planned to grow vegetables on the moon. http://www.huffingtonpost.com/ on the moon landing sight.

China has sent a probe to moon, which would make the dust raise, and could disturb the already analyzing US's probe.

Other countries who have their objects on the moon are India and Russia. There are also private organizations planning Moon Visits. Your Honey Moon can be literally 'Honey Moon'. Marriages can be made in Moon too.

There are already many man made objects on the moon. A sort of pollution has already begun. The detailed list as below. refer Wikipedia

All innovations are good, but when you do not keep the earth fit, and planning to live in the moon, where will the beings on earth go?

We have entered a race, which has no real end line. Live long the MONEY MOON.

Thol

Thursday, November 21, 2013

Are You Hungry? Have You Eaten? and Indian Farmers - ANSWERS

Are You Hungry? Have You Eaten? with ANSWERS.


In India- Farmers

How do farmers live?
They live in a very poor condition, without access to basic facilities. Go through and see what basic facilities they get poor facility

What are their earnings?
They can earn much more by selling their piece of land than farming and earning from that produce. They are struggling to meet the ends from their farming incomes. 

What is the government doing to make them more productive?
Actually nothing, otherwise we could have seen the results much earlier. Banks are supposed to support farmers, by giving low interest loans to farmers. Somehow that has not translated to farming productivity or increase in farmers' standard.

How efficient is our agriculture?
Poor. Read the next answer, you will know.

Where are we ranking in terms of our agricultural efficiency?
Far below than the potential. India is 55% less efficient* than China and 40% less efficient* than Indonesia. 

What is the comparison of software GDP and (the real produce) agriculture GDP?
Software GDP* is 40% and Agricultural GDP* is 16% How do you call this country as a country of villages if farming gives only this GDP.

What do we do to make India no.1 in agriculture
1)Young people to be motivated to see, agriculture as one of the professional fields
2)Banks to genuinely support the current farmers
3)Farming to be treated important than real estate (people select selling the land because it is much easier than farming) 

How to reduce food price
Support the farmer and the right politician (India is changing. Go through what AAP has done in Delhi www.aamaadmiparty.org)

How to take care of poor Indians (Indians who are poor)
Produce and Share, Ingenuously, than export and sell. Japan is an example of that principle.

A blog on similar lines, by Chetan Bhagat http://www.chetanbhagat.com/columns/mandi-economics/

Thol.

Saturday, November 16, 2013

what's your idea - will property bubble burst? share your opinion!

Dear Valued Reader,



Share your opinion. When you do so, you will get the people's index of real estate prices in metros.

Also do you think, the property bubble in India will burst? take the survey
 min :-) https://www.surveymonkey.com/s/Y8Z23TN
Thanks
Thol

Saturday, November 9, 2013

Office and World Peace


Hi

Are you a happy person in your job or business? If yes read this, if no continue reading. We have got some thing to think over.  Do you agree that the world is made of people who work in an office, managing politics and public works, or in an office linked to manufacturing a product and or selling the product, or working in a place which is managing services offered to people. People can be in jobs or in businesses linked to the above.

So any person in this world is linked or related to a person working in an office or running a business. We for the purpose of this discussion currently will not look at people idling time or linked or only related to idlers.

The point is any impact in an office is taken home. I have heard people saying. 'I have clarity of my role. I dont mixup both office and home or personal'. Oh really come on! What? you are not thinking about your daughter even once when you are in office or you dont think about a good/bad comment of your boss when you are at home. Being home or at office mentally is not 100 percent possible. Are you with me?

Therefore you are not  completely a different person at home and at office. You are the same human being with same attitudes.

Dear Bosses at office if you ensure you keep your people happy, and they keep their teams happy world over, the world will be happy. Also dear subordinates and team members of various business and political teams, keep your bosses happy the world will be happier.

We need to understand when personal goals and team's and organisation's and states and country's goals are towards betterment of all their components - the members, world will become a much happier place to live.

World peace and happiness to occur in the minds first then it will happen in reality.

Thol.

Monday, September 30, 2013

Mars Next Earth


There are 100,000 people registered for a one way journey to Mars says a report. http://www.theregister.co.uk/2013/08/12/mars_one_hundred_thousand_applications/

They have registered for one way, meaning they don't mind not coming back.

One view is, it is a great achievement, able to go to Mars. Like flying to the US, in the near future man will fly to Mars, which is more than 200 million miles away(average distance). From day one, we will have a cellular network their, Cogo-Coola and Facebuk account getting operated from Mars.

Mars will have evolved humans who know to increase carbon footprint from day one, unlike earth seeing an evolving destruction.

On the other hand, mankind has enough of land to be taken care on the earth. For instance in India with one of the densest population in the world, the arable land to population ratio is approx. 1 acre to 1 person even now.

We are already discussing about highest level of carbon dioxide emission levels which could endanger humanity.

Mars is definitely a solution to escape from earth. But it will be of an 'Elysium' type, a solution for world's richest.

Mars is only 11% of earths mass and if that can be a solution, definitely saving the world is an easier, and a solution for all human beings.




 

Friday, August 9, 2013

Information Explosion and The Internet Race

We can see the race happening among the top websites. Google offered blogsite, free to anyone. Face book offered space for any one to post any comment, any picture and any video(with decent filter). Now linkedin has started to offer a controlled blogsite, where limited people are allowed to express their views.

One thing is clear they are now racing for the viewership. 

There is too much of information and ideas expressed. There is too much to read. By the time you have scrolled down the webpage, you can see 'five new updates', then again you scroll up to find whats new.  And of course one of the methods to filter and read the most read, is following the trend - 'the trending'. Read the blog/article with highest hits or comments. Ok, where is the minority being saved in this internet world. 

There could be a minority which has a very good idea, which may not be supported by the system of 'trending'. Good ideas could be lost in the ocean of information. 

This is truly an explosion of information. If this can be compared to something in physical world, it would look like a nuclear explosion in the real world. 

Now the whole wonder is, are these websites completely inclined in making the world better? or looking at making their financials better than their competitors? Hope it is for the former and not the later.  

On the flip-side, there is almost nothing that you cannot get from internet. These blogsites have made original ideas to be expressed in a quick way. Before few years you had to be techy to put up your website. Now just logon and post it, whetever you want. 

It will be interesting to see the winner of the race and internet's contributions to the real world and its people.

Thol. The SaintLeader.